Furla Far Eastern Taikoo Li Shopping Mall
Chengdu, China
The store represents an evolution of the current Furla concept in a more contemporary direction. Rich materials like the marble ceramic tiles are mixed with concrete surfaces and with the Furla champagne metal. The facade, that is designed so to underline the fact that the store has two levels, is realized with a new technology that allows to print in gold on the marble slabs the Furla pattern, with a fading effect.
Furla is an Italian luxury brand that defined the leather goods category since 1927. The brand is dedicated to creating luxury-standard accessories which are for a broad audience of consumers, both women and men. Furla stands for quality, creativity, and an optimistic yet confident personality. The company has expanded beyond its core business of high-quality leather bags adding shoes, small leather goods, eyewear, watches, scarves, fragrances, and jewels to allow everyone to experience its Italian style.
Project overview
| Client | FURLA SPA |
|---|---|
| Category | Retail |
| Where | Chengdu, China |
| What | Flagship Stores Design Worldwide |
| When | 2017 | 2019 |
| Surface | - |
| Status | Completed |
Activities carried out by CSA
- Concept review
- Design development
- Art direction
Credits
Tamara Aeri